Posts by Kate O. Lynch
Understanding Digital File Formats
For graphic designers understanding digital file formats is a must but for people who are not graphic designers it can be down right confusing. When your designer creates your logo or marketing materials the files are typically designed in Adobe Illustrator unless it is a multipage document then it will most likely be designed in Adobe…
Read MoreWordPress SEO Tips
I put together this list of WordPress SEO Tips together because most people hear SEO and either think: I know I need it, but I don’t know how to do it. Isn’t it expensive? Following the tips below will help you DIY your website’s SEO. 5 WordPress SEO Tips 1. Install the Yoast SEO Plugin…
Read More5 Ways to Network Your New Business
You’ve settled on a name for your business and have created a basic style for your brand it’s time to make yourself known and network your business. You might be asking how or where do I start? Networking opportunities are all around us and thanks to social media it is now easier than ever! Here are 5…
Read MoreSonya Renee | Custom Rebrand
This jewelry logo design project for Sonya Renee Jewelry was a collaboration with Lindsey Edison Branding & Design. The Sonya Renee Jewelry Rebrand was such a fun project! Lindsey and I got together over a cup of coffee to brainstorm the colors and style. After perusing Pinterest for inspiration we settled on Rose Gold and black. As we went…
Read MoreDIY Logo Design
After deciding the name of your business, you need to begin the process of branding. A logo is the first step toward branding your new business and it’s important you set yourself up for success even if you don’t have the money to hire a professional…yet. I recommend hiring a professional to design your logo…
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