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Blog

Aug 18 2023

Is It Time for a New Website?

Websites are a big investment. We get it. But how do yo decide is it time for a new website?

Here are 5 questions to help you decide if you need a new website:

1. Does your design look outdated?

KateOGroup recently under went a website redesign. It was years in the making, but it was past time for a new look.

KateOGroup.com before
Is it time for a new website? KateOGroup website redesign.

The old version (on the left) did not clearly say what KateOGroup does. The updated design instantly communicates the services KateGroup offers.

2. Is your website displaying properly on mobile devices?

Did you know that over half the visitors to your website are looking at it on a mobile device? That is why it is critical for your website to adjust for mobile devices. That was another reason the KateOGroup website needed an update. The site was not originally designed with mobile devices in mind back in 2016. It wasn’t awful, but definitely wasn’t awesome.

3. Does your website provide a good user experience?

Do users find it difficult to navigate your website or locate information? The design of your website should act as a roadmap directing visitors to where you want them to go.

We recently completed a redesign for HunterDehn.com. Initially the website didn’t utilize the home page to communicate with visitors, now, we show off currently available homes and we have a call to action.

4. Is your website messaging in alignment with your current business practices or offerings?

If your brand identity, target audience, or business focus has shifted since your last website update, it might be time to adjust your website through a new design and content strategy to match these changes.

5. Is your website working for you?

    Is your website accomplishing what you would like for it to accomplish? Are you converting visitors to customers? Do you still like the way your website looks?

    Take a look at another website redesign by KateOGroup below.

    Rebrand: Barron Custom Design

    Keep in mind that your website is often your first impression. Are you making a good first impression? Is it time for a new website? If you answered no to any of the questions above, let’s talk!

    Written by Kate O. Lynch · Categorized: Blog, Business

    Jul 17 2023

    Brand Design for Nonprofit: Harmony Scholarship Foundation

    This brand design for Nonprofit Harmony Scholarship Foundation also included the design and development of a WordPress website.

    Harmony Scholarship Foundation was founded in 2022 with the goal of closing the gap in education for refugee students.

    The name Harmony is the founder’s grandmother’s name. A harmony is made up of four parts and I used the theme of four in several of the initial concept designs. Green was the color we were going to feature so I incorporated a variety of greens.

    Brand Design for Nonprofit: Harmony Scholarship Foundation

    Final Design for Harmony Scholarship Foundation

    Ultimately the client settled on design option one and the final brand design consisted of the primary logo, a secondary logo, alternate logo marks, and an icon or submark.

    Nonprofit WordPress Website Design

    The Harmony Scholarship Foundation website is built on WordPress. The purpose of the website is to spread the word about the foundation, to highlight the scholars and to give others the opportunity to partner and support Harmony Scholarship Foundation.

    We found that working on this Brand Design for Nonprofit Harmony Scholarship Foundation was very rewarding because of the purpose of the organization. To find out more about Harmony Scholarship Foundation, you can visit their website.

    Written by Kate O. Lynch · Categorized: Blog, Custom Branding, Our Work, Website Design

    Mar 19 2023

    Sligh Homes WordPress Website Design

    Sligh Homes, a coastal North Carolina custom home builder, was recently featured on HGTV. They recently shifted from remodels and building to focus on building custom homes and needed a new website.

    Sligh Custom Homes WordPress Website Design

    Sligh Homes

    The goal for the Sligh Homes WordPress Website Design was to showcase Sligh Homes work throughout coastal North Carolina. Owner Corey Sligh has been in the industry for nearly two decades.

    WordPress Website Design

    We knew the Sligh Homes website needed to include a gallery or portfolio so that visitors to the website could easily view his current and past custom home building projects. As they complete more projects we will organize the portfolio by albums for each completed project.

    Because Sligh Homes has so many projects currently in progress we also wanted to have a place for those on the website. Incorporating the current projects on their own gallery style page by project.

    Want to take a look at Sligh Homes portfolio? You can visit the site here.

    Does your business need a website or a website redesign? We would love to work with you!

    Let’s Get Started

    Written by Kate O. Lynch · Categorized: Blog, Our Work, Website Design

    Jan 22 2023

    5 Reasons to Keep WordPress Updated

    WordPress is such a powerful website platform that offers so much functionality. But for your website to perform at its best, you have to keep it updated and we have 5 Reasons to Keep WordPress Updated.

    Here are the top 5 Reasons to Keep WordPress Updated

    5 Reasons to Keep WordPress Updated

    1. Security

    Hands down the number one reason to keep your site updated, is security. The majority of updates are to improve the security. Hackers work fast and are constantly finding ways to

    When you do not update your WordPress files, plugins or theme, you create a security risk because it then becomes vulnerable to threats and attack. Outdated versions of WordPress, themes, and plugins may contain vulnerabilities that can be exploited by hackers. WordPress developers are constantly fixing security breaches and making improvements for security.

    If you don’t update, then your website will not be safe against the latest methods used to hack into a website. By updating your website, it means you are keeping it up to date with the most recent security features. By regularly updating your website, you ensure that security patches and fixes are applied, reducing the risk of a security breach. WordPress powers more than a third of all websites worldwide which makes it a prime target for hackers.

    2. Compatibility

    WordPress updates often include compatibility improvements to ensure your website is compatible with the latest web technologies, browsers, and devices. This helps maintain functionality and accessibility across different platforms.

    3. Bug Fixes

    These updates often include bug fixes that address issues and improve the overall stability and performance of your website. These fixes can prevent errors, glitches, and compatibility problems, ensuring a smooth user experience.

    4. New Features

    Frequently updates introduce new features, functionalities, and improvements to the WordPress core, themes, and plugins. When you keep your website updated, you are able to take advantage of these enhancements and provide a better experience for your visitors.

    5. Performance

    Updated versions of WordPress, themes, and plugins often include performance optimizations, making your website faster and more efficient. This can lead to better search engine rankings, improved user engagement, and higher conversion rates.

    Hopefully you’ve found these 5 Reasons to Keep WordPress Updated helpful. But if you feel overwhelmed, KateOGroup offers Monthly Maintenance Packages.

    Written by Kate O. Lynch · Categorized: Blog, Business

    May 11 2022

    Dash Custom Homes Website

    The Dash Custom Homes Website design has a layout that keeps the focus on the homes built by Dash Custom Homes. We truly wanted this website to showcase all of the beautiful homes by Dash Custom Homes.

    Dash Custom Homes Website Design by KateOGroup

    Located just outside of Austin, TX, Dash Custom Homes builds throughout the surrounding Texas Hill Country. At Dash Custom Homes, each and every home is constructed with a combination of careful craftsmanship and passionate design. This provides an individualized experience in creating your home. Each Dash Custom Home is so unique and custom. I really want anyone who visits the site to feel like they are actually walking through the homes as they look through the gallery.

    The element I love most on this website is that a different room or home is featured at the top of each page throughout the website.

    This simple and clean website design allows the photos and homes to really stand out without any distractions. I could scroll through these photos endlessly. I have yet to see any home designs I haven’t fallen in love with and am confident you’ll feel the same way.

    Be sure to check out the beautiful new website for Dash Custom Homes. And see their gorgeous homes and finishes for yourself. Click here to virtually tour their homes.

    Need a new website for your business? We love working with Home Builders and can’t wait to work with you!

    Let’s Work Together

    Written by Kate O. Lynch · Categorized: Blog, Our Work, Website Design

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