Color
The Color Beige
The Color Beige is a relaxing, neutral color that has a calming effect. It is a popular color used in interior design through a variety of textiles. Over the years there has been some confusion of exactly what color beige is. The image below is a representation of our understanding of beige. Psychology of the…
Read MoreThe Color Red
The color red is a very intense color that can evoke a wide range of emotions. From passion to anger, red really encompasses quite a lot of feelings. Psychology of The Color Red Red is the color most closely associated with energy, passion, and action. It is a warm color that represents power and courage.…
Read MoreThe Color Navy
The color navy is one of my favorite colors. I often prefer to use it instead of black because it is a good neutral color that pairs well with other colors. Psychology of The Color Navy Blue represents both the sea and the sky, with an association to wide open spaces. Think freedom, imagination, expansiveness,…
Read MoreThe Color Green
I have always loved the color green but rarely incorporate it into my everyday life. Each year when St. Patrick’s Day roles around I remember just how little green I own. In brand design, it is important to consider the meaning of the colors you use in your logo and branding elements. Green represents nature,…
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