Websites are a big investment. We get it. But how do yo decide is it time for a new website?
Here are 5 questions to help you decide if you need a new website:
1. Does your design look outdated?
KateOGroup recently under went a website redesign. It was years in the making, but it was past time for a new look.
The old version (on the left) did not clearly say what KateOGroup does. The updated design instantly communicates the services KateGroup offers.
2. Is your website displaying properly on mobile devices?
Did you know that over half the visitors to your website are looking at it on a mobile device? That is why it is critical for your website to adjust for mobile devices. That was another reason the KateOGroup website needed an update. The site was not originally designed with mobile devices in mind back in 2016. It wasn’t awful, but definitely wasn’t awesome.
3. Does your website provide a good user experience?
Do users find it difficult to navigate your website or locate information? The design of your website should act as a roadmap directing visitors to where you want them to go.
We recently completed a redesign for HunterDehn.com. Initially the website didn’t utilize the home page to communicate with visitors, now, we show off currently available homes and we have a call to action.
4. Is your website messaging in alignment with your current business practices or offerings?
If your brand identity, target audience, or business focus has shifted since your last website update, it might be time to adjust your website through a new design and content strategy to match these changes.
5. Is your website working for you?
Is your website accomplishing what you would like for it to accomplish? Are you converting visitors to customers? Do you still like the way your website looks?
Take a look at another website redesign by KateOGroup below.
Keep in mind that your website is often your first impression. Are you making a good first impression? Is it time for a new website? If you answered no to any of the questions above, let’s talk!